Timed Campaign vs On Demand vs Bulk Production

Timed Campaign vs On Demand vs Bulk Production

Want to sell merch but skip the hassles of packing & shipping your own orders? There are a few options depending on what suits your needs. 

Option 1: Timed Campaign

A pre-sale model, best used for dropping limited edition merch for a short time window. 

Last month our client Danyele Wilson dropped 4 shirts for 72 hours and had over 1,000 sales come in.

 

 

How It Works:

1. Launch products as a pre-sale

2. Sell for 72 hours (recommended) and close the sale

3. Once sale is over, production begins

4. We individually pack and ship out each order

 

Benefits:

  • Great marketing tactic - limited edition/exclusivity factor pushes sales
  • No inventory investment
  • Test out the market
  • Launch quickly

 

Requirements:

  • Must have Shopify store
  • 4 product options max
  • 12 unit minimum per product

 

Pricing:

  • Cost of garments + decoration
  • $1.50 pick & pack fee per item
  • Shipping

 

Option 2: Print On Demand

Great for anyone who wants to keep products active 24/7 on their store and make passive income. 

 

How It Works:

1. Install the Culture Studio: Print On Demand app to your Shopify store.

2. Our team will approve the account and begin onboarding. 

3. Together we will create a product line and publish the products on your Shopify app. 

4. Once a customer purchases, the order is synced to our system to begin production.

5. CS fulfills the order and individually ships it out to your customer.

 

Benefits: 

  • Make passive income
  • Keep products available on your site 24/7
  • 1 off prints, no minimums

 

Requirements:

  • Must have Shopify store
  • Front & back digital print only
  • Can only select from On Demand Catalog garments

 

Pricing:

  • Cost of garments + decoration
  • Shipping


Option 3: Bulk

Order a set quantity of garments ahead of time that we will produce and keep in inventory here. As orders come in, we will pack them up and ship them out for you. 

 

How It Works:

1. You place an order with CS Sales Rep. 

2. Order is produced and stored at our facility.

3. Individual orders are packed & shipped out as they come in.

4. You are billed for inventory storage & shipping at the end of the month.

 

Benefits:

  • Better margins (higher quantity = lower price per garment)
  • Customers receive their orders quicker
  • No limitations on garments or decoration options

 

Requirements:

  • Upfront inventory investment

 

Pricing:

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